$41 Million Worth of Real Estate Sold in 6 Hours

Indoor Water Park Resort Beats Soft Market Odds

SEVIERVILLE, Tenn.--(BUSINESS WIRE)--One day, six hours to be exact, is all it took for Wilderness at the Smokies to sell more than $41 million worth of real estate in Sevierville, Tenn. The sales feat was accomplished at a recent homeowner selection event that marked the conclusion of a 90-day integrated marketing launch for the indoor water park resort.

“Reaching these sales numbers exemplifies the connection we’ve established with the 11 million visitors who vacation in the Smoky Mountain region,” says Pete Helland, managing member of Wilderness Resort Development, LLC.

For 12 years, the Lucke and Helland families have developed multiple premier water park resorts in the Wisconsin Dells including the Wilderness Territory.

Selling out of its 400 square-foot studios, the 150-acre Wilderness at the Smokies offers one and two bedroom condominiums ranging in size from 856 to 1,200 square feet and priced from the mid-$300s to mid-$500s.

“Seeing the sales board light up as homeowners selected their condominium reminded me of why I come to work everyday,” says Mark Herbert, vice president of business development for Playground Destination Properties. “Playground promises to connect people with the ultimate places to play and Wilderness at the Smokies is a testament to that mantra.”

Playground is the premier provider of real estate sales and marketing services for the resort and destinations world-wide.

Homeowners are within walking distance of the resort’s amenities that include the new Bridgemont Events Center, one of the area’s largest state-of-the art indoor water park, an outdoor water park, fully-equipped fitness center, arcade, restaurants, retail shops and a city-owned, 36-hole golf course and clubhouse.

For more information on owning a condominium at this year-round family destination, home buyers may visit the Wilderness at the Smokies Discovery Center located in Sevierville, Tenn., call 877-858-WILD (9453) or visit www.WildernessAtTheSmokies.com.

Playground Destination Properties Inc., Real Estate Broker. This is not an offer to sell, nor a solicitation of an offer to buy, to residents of any state or province in which restrictions and other legal requirements have not been fulfilled. Improvements, facilities and programs are in formative stages, and there is no guarantee that they will be completed or developed.